Tag Archives: Applebee’s

Ten Years After

NYC-Ten-Years-After

Photos © James and Karla Murray

In a few weeks I’ll be visiting some of my old neighborhoods in New York City. It’s been a while since my last visit and I expect to feel discombobulated by its unfamiliarity. Like a time-displaced Captain America bounding into a future-ized Times Square, I’ll recognize all the old familiar places that this heart of mine embraces and reconcile myself to the fact that they look all wrong.

But it’s not just a case of sullen nostalgia because my old haunts don’t look they way they used to; it’s a case of disenchantment because now my old haunts look just like everyplace else. When I was born, no other city in America looked like New York City. Now, New York City looks a lot like everyplace else. People from Des Moines can have dinner in New York at the same restaurant they go to in… Des Moines! C’mon: really? You’re in the Big Apple and you want to eat at Applebee’s?

Every day everyplace looks a little more like everyplace else: the same corporate brands, the same architectural design, the same urban planning, the same kind of commoditized experience, sanitized and made safe for mass consumption. You used to be able to escape from the malaise of the suburbs by moving into The City. Now, the only real difference is that you won’t need a car (but you will need a trust fund). Continue reading